Culture Map
89% of respondents would recommend this to a friend
HKD 216
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The Culture Map is your guide through subtle, sometimes treacherous terrain in which people from starkly different backgrounds are expected to work harmoniously together.
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產品詳情
- Written by international business expert Erin Meyer
- Offers key tactics and strategies for overcoming cultural obstacles in business
- Provides a field-tested model for decoding how cultural differences impact international business
- Combines a smart analytical framework with practical, actionable advice
- Helps navigate through cultural differences and decode foreign cultures
- Essential for achieving business success in a globalized and virtual world
| Publisher | PublicAffairs |
| Publication date | 5 Jan. 2016 |
| Edition | 1st |
| Language | English |
| Print length | 288 pages |
| ISBN-10 | 9781610392761 |
| ISBN-13 | 978-1610392761 |
| Item weight | 1.05 kg |
| Dimensions | 14 x 2.4 x 21 cm |
產品敘述
About This Item
Unlock the secrets to success in global commerce with "The Culture Map: Decoding How People Think, Lead, and Get Things Done Across Cultures." This paperback, released on January 5, 2016, is a must-have resource for navigating the complexities of e-commerce across cultures. In today's interconnected world, understanding the cultural nuances of different markets is vital for anyone seeking to expand their business internationally. The Culture Map offers invaluable insights into the ways in which people think, lead, and approach work in different cultural contexts. With this book, you will gain a deep understanding of the complexities of e-commerce across cultures. You will learn how people think and how their cultural backgrounds shape their behavior and decision-making process.
By unraveling the mysteries of cultural differences, you can develop strategies to adapt your marketing, communication, and leadership styles to resonate with audiences from diverse backgrounds. As an e-commerce specialist, you know that cultural adaptation is key to success in international markets. The Culture Map will equip you with the tools and knowledge to effectively navigate these markets, ensuring that your business thrives in different cultural contexts. Developing cultural sensitivity and cultural awareness are crucial for establishing meaningful connections and building trust with global consumers. Only by understanding the cultural norms, preferences, and communication styles of your target audience can you create relevant and impactful marketing campaigns that resonate with them. "The Culture Map" also explores cross-cultural marketing, providing valuable insights into how to effectively market products and services to consumers from different cultures.
By leveraging cultural intelligence and understanding the cultural barriers and diversity in global markets, you can tailor your strategy to suit each individual culture's unique preferences and behaviors. Written by renowned author Erin Meyer, "The Culture Map" has received critical acclaim for its deep insights and practical advice. Whether you're a budding entrepreneur or an experienced business professional, this book is an invaluable resource for anyone seeking to thrive in the global e-commerce landscape. Equip yourself with the knowledge and understanding of how people think, lead, and get things done across cultures. Order your copy of "The Culture Map: Decoding How People Think, Lead, and Get Things Done Across Cultures" today and gain a competitive edge in the world of e-commerce.
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HKD 216
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特色和優勢
- Gain insights into navigating cultural differences in business.
- Learn practical strategies to improve communication across cultures.
- Understand how different cultures approach negativity and hierarchy.
- Discover a field-tested model for successful international collaboration.
- Enhance your professional and personal interactions globally.
- Ideal for anyone engaged in global business, from professionals to students.
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