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90354188
Exploring Strategy, Text & Cases
87% of respondents would recommend this to a friend
物品 #:
90354188
HKD 599
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現在訂購，約可在下列時間收貨： 星期二, 十月 13
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Develop your strategic thinking, tackle real-world challenges and develop the skills to think and behave like a manager.
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What Stands Out
Comprehensive Case Studies
In-depth analysis of real-world scenarios provides practical insights, enhancing learners' ability to apply theoretical concepts effectively in strategic decision-making.
Interactive Learning Approach
Engages readers through thought-provoking questions and exercises, promoting active participation and deeper understanding of strategy development.
Updated Content
Latest trends and strategies reflected in current case studies ensure relevance, equipping readers with contemporary knowledge applicable to today’s business environment.
產品詳情
- Develop your strategic thinking, tackle real-world challenges and develop the skills to think and behave like a manager.With over a million copies sold worldwide, Exploring Strategy by Whittington, Angwin, Regnér, Johnson, and Scholes is the essential introduction to strategy for managers of today and tomorrow, tackling the hottest and most up-to-date issues regarding the operation of organisations.The latest 13th edition is renewed and revised according to the latest developments in the field, continuing the exploration surrounding the big questions about organisations:How does an organisation prosper todayHow do organisations growHow do they innovate and change?From entrepreneurial start-ups to multinationals and charities to government agencies, this industry-leading text includes extensive case studies and features to help you get a deeper understanding of the concepts and topics from theory to practice.This text and cases edition includes a wealth of additional case studies to help you get an even deeper insight into the manager-way of thinking.New to this edition:Think strategically and carry out case analyses and strategy assignments with the new chapter, 'Working with Strategy'Gain better insight into the three highlighted core themes: sustainability, non-profits, and digital strategyLearn from case studies of well-known global organisations, including Alibaba, Airbnb, Amazon, Alphabet, IKEA, and Uber.This Text and Cases version also covers a range of events and organisations such as Siemens, Mars, Formula 1, Glastonbury, and the Indian Premier League.
| Publisher | Pearson |
| Publication date | 3 May 2023 |
| Edition | 13th |
| Language | English |
| Print length | 832 pages |
| ISBN-10 | 1292428740 |
| ISBN-13 | 978-1292428741 |
| Item weight | 1.5 kg |
| Dimensions | 19.7 x 3.4 x 26.6 cm |
Who Should Buy?
-
Business Students
Ideal for university students studying business or management, enhancing their understanding of strategic concepts and frameworks.
-
Strategic Managers
Useful for professionals in strategic roles, providing insights into case studies and practical applications of strategies.
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Educators
A great resource for instructors teaching strategy, offering diverse cases and theoretical frameworks to aid classroom discussions.
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Casual Readers
Not suitable for general readers seeking light or entertainment reading; it's academically focused and dense.
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優點
- Comprehensive coverage of strategy
- Real-world case studies included
- Clear and engaging writing style
- Useful for students and professionals
缺點
- Some sections could be more detailed.
Product Price History
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HKD 599
現在訂購，約可在下列時間收貨： 星期二, 十月 13
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特色和優勢
- Essential introduction to strategy for today's and tomorrow's managers.
- Over a million copies sold; trusted by professionals worldwide.
- Includes extensive, updated case studies for deeper understanding.
- New chapter on 'Working with Strategy' for enhanced analytical skills.
- Focus on key themes: sustainability, non-profits, and digital strategy.
- Real-world insights from global organisations like Alibaba and IKEA.
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